FRANCHISING

Franchising is an arrangement where one party (the franchiser) grants another party (the franchisee) the right to use its trademark or trade-name as well as certain business systems and processes, to produce and market a good or service according to certain specifications. The franchisee usually pays a one-time franchise fee plus a percentage of sales revenue as royalty, and gains (1) immediate name recognition, (2) tried and tested products, (3) standard building design and décor, (4) detailed techniques in running and promoting the business, (5) training of employees, and (6) ongoing help in promoting and upgrading of the products.

Solution Areas: 

• Franchisee Commitment 
• ​Building a solid infrastructure
• Bringing the right team members on board
• Understanding your role as a franchisee
• Maximizing franchisor resources
• Adapting to consumer needs

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If you are asking yourself questions, like these, then we can help: 

• Why isn't my franchise profitable?
• Who do I hire to grow my franchise? 
• What are my current customer needs? 
• Do I have the right team in place?
• Do I understand my role as a franchisee?
• What should my franchisor provide me with?

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